1:1 Shopify Consulting: a strategic session for your e-commerce business

My 1:1 Shopify consultation is a video working session where we analyse your store together and define a practical action plan. You work directly with me, Francesco Guiducci, an independent Shopify consultant and developer based in Rome: I am not an agency, so there are no account managers or handovers between you and the person analysing the project.

During the session we can work on theme architecture, usability, catalogue, apps, performance, tracking, conversion issues and development priorities. Recommendations depend on the actual data and configuration of the store: I do not apply the same checklist to everyone and I do not automatically attribute commercial results to a technical change.

I work with businesses of different sizes on Shopify Basic, Shopify and Advanced. The plan in use is considered together with the features available and the technical constraints of the store.

The consultation can also compare existing apps, native Shopify solutions and custom development. Where useful, I assess costs, dependencies and maintenance before recommending an approach.

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When to request a 1:1 Shopify consultation

1. Conversion analysis

I review the buying journey to identify verifiable friction in navigation, product pages, cart and mobile experience. Priorities are based on what emerges from the store and the available data, not on standard percentages or promises.

2. New store launch

If you are starting a new project, we define structure, catalogue, navigation, apps and required flows before investing time in development. The configuration is adapted to the selected Shopify plan and the functions the business actually needs.

3. Performance Optimization

If the store is slow or unstable, I identify causes in the theme, apps, assets and scripts. We define priority interventions and compare Core Web Vitals and other available metrics before and after changes, without promising predetermined values or organic positions.

4. App audit and setup

I analyse installed applications, their functions and any residual code in the theme. The goal is to understand what is actually needed, where functions overlap and which changes can reduce dependencies or conflicts without removing useful features.

5. Channel integration

I verify configurations and data transmission to the tools actually used, such as Google, Meta or other channels connected to the store. When an integration depends on an app, an external account or platform limitations, I make this clear before proposing changes.

6. Decision support

I help you assess structural changes, redesigns, migrations or new features before investing budget. My role is to clarify feasibility, dependencies and technical risks so you can decide using concrete information rather than promises.

How the Shopify consultation works: the operational session

The 1:1 consultation takes place by video call with screen sharing. We can analyse the backend, theme, settings and priorities and turn what emerges into a list of actions.

You can book a single session or use the hourly packages listed in the current price list if you need support over time. Duration and use of hours follow the terms of the purchased service.

You always work directly with me. If an issue can reasonably be resolved during the session, we work on it together; if it requires development, testing or broader work, I define the scope and the most suitable way to proceed first.

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Frequently asked questions about this service

How does a 1:1 consultation session actually work?

The consultation takes place by video call with screen sharing. We analyse the store, settings and technical elements relevant to the priorities you identified so we can reach concrete decisions and actions.

In addition to single sessions, do you offer hourly packages?

Yes. In addition to a single session, hourly packages are available with terms and validity shown in the current price list. They are useful when you want to spread technical support across several stages of the same project.

What should I prepare before the meeting?

Before the meeting, it is useful to send me your list of priorities and, when required for the agreed analysis, prepare collaborator access to the store. This lets us use the session time on the areas that are actually relevant.

Does the consultation include real-time bug fixing?

During the session we can address small bugs or configurations that are reasonable to modify and verify live. For more complex structural work, we first decide whether to use available consulting hours or proceed with a dedicated technical intervention.

Will I receive a recording or a summary of the session?

When the session is recorded, the recording lets you review the steps discussed and the operational guidance. Any additional material or written summary depends on the consulting arrangement agreed for the session.

Are you a Shopify agency or a freelancer?

I work independently: IFG eCommerce is my one-person practice. The person you speak with in the consultation is the same person who analyses the theme and follows any technical work. If your project requires an agency with several people operating at the same time, I prefer to make that clear before we start.

Which Shopify plans do you work with?

I work on Shopify Basic, Shopify and Advanced. During the consultation I consider the features available and the technical constraints of the plan actually used by the store.